New name, same goals: reintroducing Good Way Homes

Revelstoke’s Adaptive Homes relaunches as Good Way Homes introducing the Fernwood model.
Good Way Homes CEO Logan Ashley, a Cree man with a short haircut and styled beard looking at the camera and smiling wide.
Logan Ashley, CEO of Good Way Homes. Photo by Olly Hogan

A local prefabricated modular home company is under a new name and already receiving international support to increase production within Revelstoke. Good Way Homes, formerly Adaptive Homes, was recently awarded a growth investment from Raven Indigenous Capital Partners, an Indigenous-led and owned social finance intermediary.

Logan Ashley, the CEO of Good Way Homes and his team are putting these funds towards increasing the output of the Revelstoke factory as they work to help increase Revelstoke’s overall housing stock.

“These types of investments only happen after careful scrutiny of the business model by highly seasoned investment professionals,” Geoff Henshaw, Good Way Homes chief marketing officer told Revelstoke Mountaineer.

Along with updating its current facility, the company is launching the Fernwood model, a new 560-square-foot one bedroom home, aimed to be net-zero ready. The modular unit can be move-in ready within three months after order, with a base price of $150,000.

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Prefabricated and modular home builds are one of the key strategies to aid in Revelstoke’s housing shortage, Henshaw said. Building the home inside a facility streamlines build times and also keeps products out of the elements until complete.

“We see modular prefab as being the future of building,” Henshaw said. “Our employees will be trained and well positioned to take advantage of this.”

As Good Way Homes continues to increase production, the company plans to hire employees from Revelstoke and use the region as a hub for its builds. The team also plans to continue challenging the current thoughts around modular homes as being plain in architecture and not a long-term housing solution.

“We expect our homes to be enjoyed for generations. Prefab obviously has a reputation of being very boxy, we are challenging this perception with designs that we believe will inspire.”

Good Way Homes’ elements align with Indigenous economic planning: sustainability, quality, future generations and community.

“We believe there is a meaningful opportunity to take a way of thinking that is deeply rooted in a traditional Indigenous approach to building homes that is consistent with Indigenous economics,” Henshaw said.

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