Brief: Tourism Revelstoke campaign incentivizes tourists to give back to the community

Tourism Revelstoke's "Thanksgiving Back" campaign invites visitors to come to Revelstoke and volunteer for various community projects in exchange for $500 towards accommodation.

A volunteer project organized by the RCA for the "Thanksgiving Back" campaign in 2021. Photo: Tourism Revelstoke

Tourism Revelstoke’s “Thanksgiving Back” initiative returns for the fall of 2022. The campaign invites visitors to come to Revelstoke and volunteer for various community projects in exchange for $500 towards accommodation. The campaign will take place during the two weekends before Thanksgiving.

The campaign prompts visitors to participate in one day (approximately 8 hours) of volunteer work to give back to the community, the incentive being free accommodation.

A volunteer project organized by the RCA for the “Thanksgiving Back” campaign in 2021. Photo: Tourism Revelstoke

In a press release announcing the return, tourism staff say surveys and visitor data reveal travellers are increasingly looking to connect with and support the places they visit.

Tourism Revelstoke says the campaign aims to promote volunteerism and regenerative tourism. Additionally, tourism staff say the project comes in a series of campaigns from Tourism Revelstoke that blend community support and altruism with traditional marketing. Previous campaigns include Ten for the Trails, Take Out Revy, and an Avalanche Canada support campaign.

A volunteer project organized by the RCA for the “Thanksgiving Back” campaign in 2021. Photo: Tourism Revelstoke

“The goal of this campaign is to create a connection between our visitors and our community, to support our local non-profits, and to bring visitors to Revelstoke during our shoulder season,” said tourism staff in the release.

Participants can volunteer at a number of organized projects supported by local non-profits over the weekends of September 24–25 and October 1–2. Projects include:

  • a vegetation restoration project for the Columbia Shuswap Invasive Species Society,
  • a trail project for the Revelstoke Cycling Association,
  • assistance with the LUNA Art Festival for Arts Revelstoke,
  • assisting the Local Food Initiative with their food festival,
  • a project for the Revelstoke Railway Museum, and
  • Getting the Revelstoke Visual Art Centre clean and organized for future exhibitions

Registration for Thanksgiving Back 2022 will open on August 15.

This post was published by a member of the Revelstoke Mountaineer staff. Stories published under the staff byline include news briefs, stories that consist mostly of media releases, social media post shares, and stories by contributors with the author's name listed in the body of the story.